"adidas is all in" Campaign

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"Heart over head. Inclusion over ego. United by passion, we go all in."

This bold statement sums up adidas' new campaign: "adidas is all in." In the below promo video, a number of athletes, musicians and artists make appearances, including David Beckham, Lionel Messi, B.o.B, Snoop Dogg, Ed Banger and Derrick Rose. The video also represents the launching point of a new Justice track, entitled "Civilization," set to be released on April 4. Tune in and let adidas and Justice inspire you to go all out.

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"Heart over head. Inclusion over ego. United by passion, we go all in."

This bold statement sums up adidas' new campaign: "adidas is all in." In the below promo video, a number of athletes, musicians and artists make appearances, including David Beckham, Lionel Messi, B.o.B, Snoop Dogg, Ed Banger and Derrick Rose. The video also represents the launching point of a new Justice track, entitled "Civilization," set to be released on April 4. Tune in and let adidas and Justice inspire you to go all out.

Source:  hypebeast.com


Photo Credit: Getty Images // Thinkstock